Whether you work for a large company, run a small business or are looking to build your personal brand, social media is becoming an essential communication strategy for individuals and organizations. Being social media-savvy not only helps you stay connected, but has also become an invaluable skill across many industries. However, in order for you to grow an effective voice on social media, you’ll need to understand how to behave with good etiquette. By knowing how to conduct yourself online, you can get to know your coworkers in a new light, turn connections into prospective clients, and even gain respect from your community. Without proper knowledge of how to communicate across different networks, social media can be a double-edged sword that strikes in real time. Imagine if you accidentally sent a message publicly that was meant to be private. Having the message fall into the wrong person’s social stream can land you in an awkward situation and perhaps even jeopardize personal relationships and opportunities. By understanding the fundamental guidelines around social media, you’ll be able to create an online presence that’s not only responsible and respectful, but also influential. In the following series of videos, you’ll learn essential guidelines that can help you engage and interact more effectively. While there aren’t hard rules for social media, you’ll want to start by understanding the general etiquette, as well as dos and don’ts that can be applied across different social networks. As you navigate your social networks with this knowledge, you’ll be empowered to engage responsibly and put your best foot forward with the connections you make online. By creating an active and aware social media presence, you’ll be able to minimize inappropriate situations and represent yourself in the best possible light.

So remember .…

Social media etiquette is key to effective engagement

Always be aware of the dos and don’ts of each platform

Remember, learn how to engage responsibly online.