If you want to make it easy for your target audience or existing customers to connect with your business, than Facebook or Instagram Lead Ads can make your life easier.
When your target audience or existing customers clicks on your Lead Ad on Facebook or Instagram, they'll see a form that's already filled with the contact details they've opted to share on Facebook, such as their name and email address.

Check the three ways that businesses like yours are already using Lead Ads to collect email sign-ups, manage enquiry forms or offer deals or promotions

1. Collect email sign-ups
If you want looking for more subscribers to your newsletters and email marketing than Lead Ads is a perfect way. That way you can stay in touch by providing updates on new products or services, announcing upcoming promotions or sharing other details about your business.

Commonly requested user information are:
* Email
* Gender

Common custom questions:
* How often do you want to hear from us?
* What types of emails would you like to receive?

Call to action:
* Sign Up
* Subscribe

2. Manage enquiry forms
Did you know that you can also use Lead Ads to collect enquiries from your target audience or existing customers? You can ask them questions about their interest so you will learn more about them. With this information you can follow up to provide them with more valuable information or make a sale.

Commonly requested user information:
* Full name
* Email
* Phone number
* Company name
* Postcode

Common custom questions:
* What's your desired field of study?
* When was your enrolment date?

Call to action:
* Learn More

3. Offer deals or promotions
Leads Ads are also a great way to seduce your target audience or existing customers with special deals. Encourage them to complete your form to access the promotion.

Commonly requested user information:
* Email
* Postcode
* Gender

Common custom questions:
* What would you like to receive vouchers for?
* Select all categories that apply.

Call to action:
* Get Quote
* Learn More
* Sign Up

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